The KWF Cancer Research Society uses SMS donations during its annual cycling event, Alpe d'HuZes. Donors can give money by texting the name of their supported rider and the donation amount to a short code.
In the lead-up to his 2013 'Take The Crown' tour, pop star Robbie Williams called on his fans to support UNICEF with a donation. In a personal video, Williams asked his fans to send a text to 4666. In doing so, each fan donated one euro to UNICEF.
The smartphone app whydonate offers charities its platform to make donations easier. With one simple click, a charity and an amount can be selected by the user, with Microincasso processing the transaction through their bank account. Simple, clever and secure.
During the annual Red Cross charity event in the Netherlands, radio station 3FM uses SMS to enable donations for Serious Request. Thanks to our Microincasso (InstantPay) platform, all of the donations can be processed with one simple SMS.